Features: Cosmetic perjury
Anita Roddick is now 63, and, eager as ever to defy conventions, is showing no signs of mellowing. “The truth is, I came out of the womb an activist and I will go to the grave an activist,” she exclaims, wringing her hands in the air in way that hints at her Italian heritage, caught up in her own excitement. It’s been 30 years since she set up the tiny cosmetics shop in Brighton that was to expand into the multinational cosmetics giant, The Body Shop, and Anita feels she’s outgrown these roots. Five years ago, she left the business she had built up over 25 years, feeling that her uncompromising views were becoming increasingly incompatible with the subtle world of commerce.



