Wassuuuup!

By Lynn Featherstone

Wassuuuup!

WAAAASSSSSUUUUP! Just sitting in Yates's, drinking a Bud... Hardly a chance encounter with Fred and Paul, better known a the 'Wassup guys' - well, half of them anyway. Oxford is just one of the stops on their promotional tour around the UK, which takes them to Ireland next.

So, what were their first impressions of our fine city? "Beautiful and historic." True, but don't expect them to don college scarves in the near future. As Paul told us: "I'm a slacker, I only have an undergraduate degree."

With Hollywood now knocking at their doors, their quest is now "to really become famous".

In case you were under the misconception that the world-famous advertising campaign was dreamt up in the Budweiser boardroom, here are a few facts you should be aware of. The idea came from a two-and-a-half minute short made by Charles Stone, which was spotted by an advertising agency.

'Wassup' has, however, been around for a lot longer than you or I dare to imagine, as it dates back to their high-school days.

But this is all incidental. We know the question you're all dying to ask is: "how do you do the perfect 'wassup'"? Only too pleased to share their immense knowledge on the subject for all you wannabes out there, this is how they do it: "start it in the diaphragm, take it up through the throat and release through the tongue."

19th Oct 2000